All Industries

Travel & Hospitality

We increase your bookings and stand out from OTA competition through dynamic campaigns based on seasonal trends.

Seasonal PerformanceJFMAMJJASONDDirect Booking+48%vs OTA commissionAvg. Nightly Rate$320↑ 15% RevPAR growth92Occ.%

Industry Challenges

Seasonality

Adapting budgets and strategies according to vacation seasons and early booking periods.

OTA Competition

Competing on the same keywords with major OTAs like Booking and Trivago.

Long Research Phase

Travel planning that spans days to weeks with multi-device usage throughout the journey.

Our Approach

1

We create dynamic budget allocation and bidding strategies based on seasonal trends

2

We target users according to dreamer-planner-booker stages

3

We run inspirational brand campaigns through programmatic display and video

4

We analyze the complete customer journey with cross-device tracking

Digital Advertising Consultancy for Travel & Tourism

We develop digital advertising strategies for hotels, resorts, tour operators, and travel agencies. We guide potential guests to book directly on your platform by using the right message and channel at every stage of their journey.

The biggest advantage for accommodation brands competing with OTAs is that direct bookings generate commission-free revenue. We increase your direct booking rate through Google Hotel Ads, meta search campaigns, and brand search strategies.

Frequently Asked Questions

What is the most effective digital advertising strategy for hotels?

Running direct booking campaigns alongside brand awareness campaigns is the most effective strategy. Google Hotel Ads provides visibility in price comparisons, while programmatic display and social media campaigns reach potential guests in the inspiration phase.

How can digital advertising reduce OTA dependency?

We direct users searching for your brand to your website through brand search campaigns. We increase direct booking rates with landing pages featuring loyalty programs and best price guarantees.

How should seasonal advertising budgets be planned in travel?

We create monthly budget distributions by analyzing previous year data and search volumes. We emphasize awareness campaigns during early booking periods and performance campaigns before peak season.

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