🇳🇱 Amsterdam • Automotive

The Netherlands has one of Europe's highest rates of EV adoption, supported by incentives, dense charging infrastructure and a sustainability-minded public. In Amsterdam specifically, car ownership competes with excellent cycling and transit, so buyers are deliberate and value-driven.

Leasing, especially private lease, is a major route to a car, which changes the message from sticker price to monthly cost and total ownership experience.

We lead with monthly-cost, private-lease and total-cost-of-ownership messaging, which matches how many Dutch buyers actually acquire a vehicle. EV and hybrid demand is built around real concerns: range, charging access and running costs.

Dealer-level targeting across the Randstad ensures each location reaches its true catchment, rather than paying to advertise across the whole region.

We tie campaigns to outcomes that matter to a dealer or mobility brand: cost per test drive, cost per lease enquiry and cost per sale, supported by offline conversion tracking that links showroom and lease activity back to the ads that drove it.

Clear weekly reporting shows which models, channels and areas are delivering.

We understand the Dutch market's EV leadership, lease culture and deliberate, value-driven buyers. We design campaigns that respect both brand and dealer goals and report against measurable enquiries.

You get a senior team, transparent reporting and accountability to your real numbers.

Is the Dutch market really EV-first?

Yes. The Netherlands has one of Europe's highest EV adoption rates, so we build EV and hybrid demand around real buyer concerns like range, charging and running costs, rather than treating electric as a niche.

How do you handle lease and private lease?

Leasing is a major route to a car in the Netherlands, so we lead with monthly-cost and total-cost-of-ownership messaging rather than sticker price, matching how buyers actually decide.

How do you measure automotive advertising success?

We optimize toward cost per test drive, lease enquiry and sale, supported by offline conversion tracking, so spend ties to real showroom and lease outcomes.