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Mobile Attribution

AppsFlyer Consulting

Deeply analyze your app performance with AppsFlyer mobile attribution and marketing analytics platform. Data clean room, predictive analytics, and SKAdNetwork management.

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What We Do on This Platform

SDK Integration & Event Configuration

We integrate the AppsFlyer SDK and configure rich in-app events and revenue tracking.

SKAdNetwork (SKAN) Management

We optimize iOS's SKAdNetwork framework to maintain attribution accuracy on Apple devices.

Protect360 Fraud Protection

We provide multi-layered protection against ad fraud with AppsFlyer's Protect360 solution.

Audiences & Remarketing

We create user segments with AppsFlyer Audiences and automatically sync them to advertising platforms.

Incrementality Testing

We set up incrementality tests to measure the true impact of your advertising campaigns.

Use Cases

1

Cross-Platform Attribution

Understand which channel acquires the best users by measuring all your ad channels in a single platform.

2

LTV Optimization

Focus on the most valuable user segments by measuring customer lifetime value.

3

Retargeting Segmentation

Create audience segments based on in-app behavior for personalized remarketing.

AppsFlyer Mobile Attribution & Analytics Consulting

AppsFlyer is the most widely used Mobile Measurement Partner (MMP) platform globally. With over 12,000 integration partners, advanced fraud prevention (Protect360), SKAdNetwork management, and predictive analytics capabilities, it becomes the centerpiece of your mobile marketing strategy.

At AdCharta, we provide comprehensive consulting from AppsFlyer setup to advanced analytics, SKAN optimization to data clean room integration. We build your mobile app growth strategy on data-driven foundations.

Frequently Asked Questions

What is AppsFlyer?

AppsFlyer is an attribution and analytics platform for measuring mobile app advertising performance. It measures where users come from, what they do, and how much value they generate over time.

Why should I use an MMP?

Without an MMP, each ad platform performs its own attribution and typically inflates results. An MMP provides independent and unbiased measurement. You make budget decisions based on accurate data.

How complex is AppsFlyer setup?

Basic setup is quick, but advanced features (SKAN, Protect360, OneLink, Data Clean Room) require technical expertise. At AdCharta, we manage the entire integration and configuration process on your behalf.

Ready to Transform Your Ad Performance?

Get a free audit of your current advertising setup and discover untapped growth opportunities.

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